Methods
CROSSROADS AND FOUNDATIONS.
About the importance of the cultural embeddedness and social change in research.
- The importance of the cultural factor. The meaning of cultural differences.
- Working across the boundaries of disciplines and traditions.
- Questioning one’s ways to ask questions and address research issues.
- Keeping up with social change.
- Ethical issues.
- Observation Techniques
Qualitative Quantitative Methods and Quantitative Qualitative Methods
Semiotics of the Imaginary
Semiotics of Consumption
Semiotics of Management
Studying the Imaginary of Tourism
Studying the Imaginary of Transportation